About NECTAR – (New & Enhanced Communication Tools for Augmented Returns) a division of Q-Equip Associates India Pvt. Ltd. (QEA) QEA is an Enterprise Advisory and Incubation services company. It provides advisory services to large and medium businesses for their Sales Enhancement, Cost Reduction and Valuation & Alliances. The methodology for engagement is research, partnership and performance with an objective to create exceptional value through innovation, improvisation and collaboration. The firm rolls out collaborative initiatives with its clients for those opportunities that have a potentially large upside of value. These initiatives are flagged off within the principles of risk and reward sharing with the client. More information on QEA is available at www.qequip.com www.buyatnectar.com is the first step towards QEA’s objective of becoming a single point of contact to facilitate Information Technology Adoption in the the Small and Medium Businesses of India, which we believe will be a key strength required by them to compete effectively in the increasingly globalizing and competitive Indian economy.